I’m an experienced, metrics-driven digital marketer and social media expert living and working in New York City. Over the last 10 years working as a content professional, I’ve worked on diverse media projects both in-house and on the agency side of things. 

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As a creative professional driven by metrics, I'm agile and holistic in my approach to creating content and building campaigns — I follow the data in order to reach optimal results across all channels.

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My expertise include:

• Organic social media management and consulting

  • Building a strategy from the ground up

  • Design + implementation

  • Metrics tracking

• Building and managing Facebook, Instagram, and YouTube ads 

• Email marketing

  • Growth using both an organic + paid approach

  • Nurture sequences including copy + design

• General social media audit + optimization recommendations

• Industry best practices across channels